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How Monrovia Figures in the Founding of CarsDirect

If you have heard of the billion-dollar company CarsDirect, there is actually a bit of a Monrovia connection to it, although the company was never based here and probably nobody in Monrovia even knows about the connection.

This is one of a series of very brief business videos by Bill Gross of Pasadena's Idealab describing the creation of CarsDirect... with a passing mention of its Monrovia connection.

Comment: The whole series is excellent, and, full disclosure, I used to work for Idealab.

- Brad Haugaard

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